The Hundredth Monkey: How the Tide Is Turned, How to Turn the Tide Author: Yukio Funai Category: Business self-help; Inspiration; Popular anthropology Year of Publication: 2000 One monkey makes the lessons of Malcolm Gladdwell’s The Tipping Point practical and inspirational: If you want to better the world around you, start in your back yard-it can make a world of difference! 175,000 copies sold in Japan! One person can make a difference, we’ve all heard. But “the hundredth monkey phenomenon” is biological evidence that this is exactly how it works. Anthropologists, observing a formerly wild species of monkeys (macacas!) on a remote Japanese island, offered them a diet of sweet potatoes. The monkeys liked the potatoes, but not the sand and dirt on them. One female, discovering that sand could be washed off in a stream, taught the trick to her mother and her young playmates. The knowledge spread. And before long, when the so-called “hundredth monkey” had learned to wash potatoes, it was as if the tide had suddenly turned: all monkeys on the island knew to wash their potatoes. Biologists, trying to explain this phenomenon, concluded that when a critical number of beings achieve a certain awareness, an energy field is created, spreading the awareness to all. Japan’s most famous management consultant Yukio Funai shows us what we can learn from this: One human being can make a difference. And by being sensitive to energy fields-whether personally or in business or society-we can bring about desired changes in the world. Yukio Funai is founder of Funai Consulting, one of Japan’s largest management consulting firms. He is a prolific writer of inspirational guides to life and business. Rights sold in Korea and Taiwan; all other rights available. 　 　 2-16-11 Takadanobaba Shinjuku-ku, Tokyo Japan 169-0075 www.sunmark.co.jp/eng rights@sunmark.co.jp tel: 81 3 5272 3157 fax: 81 3 5272 3117 Use our contact forms. Home Our Mission Publication Lines NEWS Mail International Rights Company Data Contact Us This site is best viewed with Netscape Navigator 7.0 or Internet Explorer 6.0. and later versions. Copyright (C) Sunmark Publishing,Inc. All rights reserved.